What do Graphic Designers Do? – Types of Graphic Design Jobs

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What do Graphic Designers Do Types of Graphic Design Jobs 1
What do Graphic Designers Do? - Types of Graphic Design Jobs 2

A skill relating to graphic design can be beneficial for a range of careers. The best job for you depends on your interests, skills, career goals and values. Here are 11 graphic design-related jobs to explore as you begin your graphic design career and later job search:

1. Photo editor

Photo editors work with real-life images to adjust, color-correct or combine images to create the desired final image. Image editing can be as simple as adjusting the lighting and color balance on a photograph or as drastic as changing garment colors or adding logo information or banners to the image. Click here to check our latest program on Graphic Design

2. Logo Designer

Logo designers develop visually compelling graphics or symbols to represent a company, product, brand or service. They research the target demographic to gain a strong understanding of what symbols they find appealing and memorable. This designer then chooses distinct colors and shapes that relate to and establish the brand identity of the company or product. Logo designers must also be aware of other designs in the marketplace so they are not copying or recreating a trademarked logo.

3. Packaging Designer

Packaging designers, or production designers, develop the box, container and labels on a product to protect the product during shipping and communicate important features to the customer. They write product details in an appropriate font, add graphics to explain the functions and show what the product looks like or how to use it. They often design the package as a marketing tool as well, so they partner with marketing and product design specialists to convey the important product details to the customer. Click here to check our latest program on Graphic Design here

4. Advertising Designer

Advertising designers use graphic design, sketching and photography to create visually compelling marketing materials for a brand or company. They create billboards, magazine advertisements, website advertisements and any other requested promotional materials. They develop an initial concept based on marketing and public relations strategies. They may create a few variations of a concept to present to the advertising leadership, and they listen to the leadership’s feedback to perfect the final design. Click here to check our latest program on Graphic Design here

5. Publication Designer

Publication designers develop the layout, visual appearance and graphics for a range of printed publications. Companies that create annual reports, research papers, books, catalogs and user manuals use internal or freelance publication designers to add images and graphics to the written information. These images help make the data easier to read and can elaborate on written topics by showing a graph or step-by-step instructions to complete a task in a manual. The designer is responsible for developing the images and graphs and incorporating them into the publication in a visually appealing manner.

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Njofie Alain

Alain is a tech enthusiast who loves exploring digital tools and platforms. His extensive work in the digital field has set him apart as one of the top digital marketing experts in Cameroon and Africa. He has exceptional copywriting and web development skills. He is Co-Founder and COO of Afritech Academy and loves writing about interesting topics in tech.